Why We Built Jetti Sheets as a Google Sheets Add-On
Why we chose to build Jetti as a Google Sheets add-on: faster adoption, fewer workflow changes, and better cohort + snowball analysis inside Google Workspace.
Educational
Ultimate Guide to Cohort Tables
Turn messy revenue data into clear cohort tables that explain growth, retention, and churn so teams make confident decisions fast.
Educational
Snowball Analysis: Unraveling the Story Behind the Numbers
“Snowball,” popular in SaaS, frames growth as compounding. Like a snowball downhill, it spots small early wins that, when leveraged, drive outsized, exponential results.
Educational
The Not-So Silent Killer: Broader Implications of Customer Churn
Customer churn—every business dreads it, often seen as a simple revenue metric. Do we grasp its wider impact? Let’s look deeper at what it truly signals.
Educational
Manually build a Google Sheets Customer Snowball Analysis (Step-by-Step)
How to build a customer snowball in Google Sheets to explain customer growth manually: starting customers, new, reactivated, churned, ending—month by month.
Educational
Manually build a Google Sheets Cohort Analysis table (Step-by-Step)
How to build a cohort analysis table in Google Sheets manually to measure customer retention (and revenue retention): cohort month, Month 0 → Month N, retention %, and a heatmap you can refresh every month.
